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Senior CRM Marketing Manager (GTR1860)

Essex

Leisure

Circa £60,000

Full time / Permanent

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Senior CRM Marketing Manager | Hybrid | Essex / WFH | £60,000

Gecko Travel Recruitment are recruiting for a Senior CRM Marketing Manager to join a growing travel business based in Essex.

The Role:

As Senior CRM Marketing Manager, you will be responsible for increasing repeat bookings and customer loyalty by leading CRM and lifecycle marketing activity across email, SMS, and other digital channels. You will use data and customer insight to create personalised campaigns and improve the customer journey, while working closely with other teams to make sure customers stay engaged and keep coming back.

You Will Have:

• 7+ years' experience in CRM, lifecycle marketing, or customer retention roles in a B2C environment
• Proven leadership experience with line management responsibility
• Strong experience driving customer lifetime value, repeat purchase, and engagement growth
• Hands-on experience with CRM platforms such as HubSpot and data/automation tools
• Strong analytical skills using tools such as GA4 and Power BI
• Experience with segmentation, personalisation, and marketing automation
• Ability to design and optimise customer journeys and lifecycle campaigns
• Strong stakeholder management and cross-functional collaboration skills

Additional Info:

• Salary circa £60,000
• Annual company performance-related reward scheme
• Hybrid working model - offices based in Essex
• Generous company benefits and travel discounts
• Opportunity to shape CRM strategy and lifecycle marketing capability

Apply with your CV quoting GTR1860 or visit: www.geckotravelrecruitment.co.uk

Due to the high number of applications we receive, we're unable to respond to everyone. If you don't hear from us within 7 days, thank you for applying and please keep an eye on our website for future opportunities.

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